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What makes CEM so valuable?

Stories of resilience

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Critical events are costly and can be deadly. They cause disruptions to your business operations and pose serious safety risks to your employees, visitors, and customers. They interrupt global supply chains and threaten assets and revenue. They can impact your brand’s reputation, and your IT infrastructure can become vulnerable.

Critical events can be natural or humanmade, digital or physical. They are as wide ranging as global pandemics, extreme weather, terrorism, active assailants, threats to executives, brand and reputational crises, theft of physical or intellectual properties, utility outages, IT failures of business-critical systems, or cyber attacks.

The speed and completeness of how you handle critical events directly affects the safety of your people and the productivity of your teams. It can make the difference in avoiding millions of dollars in costs or lost revenue.

Safeguarding your organization against these disruptions is a great responsibility and a great challenge. Regardless of the nature of the event, Critical Event Management (CEM) helps organizations of all sizes protect their people and assets, and keeps business operations running during major disruptions.

CEM integrates risk intelligence and assessment, business continuity, life safety, disaster recovery, emergency response, natural disaster, crisis management, IT incident response, pandemic response, and mass notification all rolled into a unified purpose-built platform.

Know quicker, act faster, & improve over time.

“Business Resilience Is No Longer Optional. What the pandemic has done is laid bare the immaturity of our enterprise risk management programs and our business continuity planning and preparedness. It’s also laid bare the extent to which many enterprises have underinvested in dependable technology that underpins employee experience and customer engagement.”

Forrester, “Business Resilience Is No Longer Optional,” by Stephanie Balaouras, May 12, 2020

Technical Support Square

Everbridge Best in Resilience™ study results

More global brands achieve prestigious certification

Study highlights operational preparedness of top public and private organizations demonstrating a commitment to keeping their people safe and organizations running.

Earning best in resilienceTM helps customers protect assets, communicate effectively, and continue to innovate

Johnson Controls

Improved response time and reduced manual tasks

Johnson Controls International (JCI) is the global leader in smart sustainable buildings. Founded in 1985, JCI continues to expand its reach and set itself apart as a leader in building products, technologies, and innovative solutions. Their team is comprised of over 100,000 experts in over 150 countries across 1,600 offices.

Johnson Controls Worker
Roger Stearns


Remained resilient through a pandemic

When the COVID-19 pandemic triggered massive disruptions in organizational resiliency, Philips was able to leverage their partnerships to rapidly adapt in the competitive environment. Hear from Roger Stearns, the Global Director Business Continuity & Resilience at Philips, as he shares how the pandemic shaped his approach to navigating issues in supply chains, crisis planning, continuity, and more. As a health-tech company, Philips operates in global economies that require prioritizing collaboration and adaptability at the top of their list.

Best practices from Fairfax County

Improved response and recovery

Paul Lupe serves as the Assistant Coordinator of Technical Services at Fairfax County Department of Emergency Management and Security. In the Spring of 2022, Mr. Lupe presented on emergency preparedness best practices for Everbridge’s Severe Weather Webinar Series. In this session, Mr. Lupe reviews the key elements of alert messages, planning considerations, and the importance of building partnerships to prepare for emergencies.

Fairfax Flood
Bank front door


Crisis management

Santander uses their CEM platform’s Crisis Management module to activate response plans and track critical information. They have approximately 80 web-based task list templates and 20 critical event templates which ensures they can quickly initiate their plans and efficiently manage the response. Digital dashboards are used to share key information about each event. Now, all tasks can be assigned and monitored online to ensure completion and reports can be pulled automatically.

Dentsu International

Duty of care

“Our Resilience team has an ambitious target to reach 90% of staff and secure a 70% response rate when any critical event occurs. During a June 2020 earthquake in Mexico, our team reached 100% of the 400 employees affected with a 70%+ response rate in 20 minutes with the help of Everbridge.” – Adam Barrett, Global Resilience Manager

Warehouse Managers

Major manufacturing company

Supply chain management

A major manufacturer eliminated downtime due to winter weather disruptions in their supply chain costing them $20,000 per minute. They now proactively identify threats to planned shipments and reach out to suppliers to verify whether they can still ship, and if not, source from alternate suppliers or increase safety stock.

Well known restaurant franchise

IT incident response

A major restaurant chain reduced its system downtime by 36 hours annually by decreasing the mean-time-to-resolution (MTTR) per incident by 85 percent, from 20 minutes down to 3 minutes, resulting in a savings of more than $3 million.

Cafe Manager

Get the CEM Best Practices Guidebook for dozens of examples of best practices from Best in Resilience certified organizations.

More about customer stories

Learn more about how Everbridge is helping customers to implement Best in Resilience™ through our CEM methodology everyday.

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